Beijing zhijingzhai Taiji health center inherits thousands of years of Chinese traditional culture, promots Taiji health, Taoism health, culture health, traditional Chinese medicine health, diet health and tea ceremony health, and aims to serve the physical and mental health of the public, gradually let people get rid of the troubles of sub-health, and have a harmonious, moderate and yin-yang balanced perfect life.
The logo is composed of the elements symbolizing cloud pattern and water pattern to form a Tai Chi icon, which embodies the natural and peaceful brand culture. The whole logo has not only Chinese style, but also modern style. In the promotional image, people practice Taiji between mountains and rivers, and the picture is pleasing to the eyes and the heart, which makes people relax physically and mentally.
北京知静斋太极养生馆秉承几千年中国传统文化，以宏扬太极养生、道家养生、文化养生、中医养生、饮食养生、茶道养生为宗旨，以服务大众身心健康为目的，逐渐让人们摆脱亚健康的烦恼，拥有一个和谐、中庸、阴阳平衡的完美人生。
Logo用象征云纹水纹的元素组合成太极图标，体现了自然和宁静的品牌文化。整个Logo富有中式的风格，同时又很现代。宣传画面中人在山水之间修炼太极，画面赏心悦目，使人身心放松。