Beijing. Imagery - Encountering History
The widely recognized object that carries the long history and splendid culture of Beijing will be visually flattened and reconstructed based on the surface information conveyed by sensory sources, with the aim of facilitating diversified implementation and processing of goods, in line with the aesthetic preferences of potential target consumer groups. The memory traces of object symbols left in the mind and the association with the cultural heritage of Beijing city will be appreciated, and the profound vicissitudes that have been refined over time will be realized. Here is the peaceful coexistence of human and nature.
Beijing. Appearance - Blossoming of the Times
The main object of the high building, which is widely known to bloom with the dreamy miracle of the Beijing era and is full of modern atmosphere, will be visually flattened and rethought based on the surface information conveyed by sensory sources, overlapping, connecting, and integrating to facilitate the diversified implementation of processed goods, in line with the aesthetic preferences of potential target consumer groups. The many iconic symbols of the new era left in the mind are related, and the innovation of the times has also witnessed the flourishing since the founding of the People's Republic of China and the rise of the Chinese nation.
北京.意象-遇见历史
将被广泛认知的承载着北京悠久历史和灿烂文化主体物象，根据感觉来源传递的表象信息，视觉扁平化重新思维，叠加、衔接、融合构成，以便于多元化实施加工商品为目的，符合潜在目标消费群体审美喜好，在头脑里留下的物象符号记忆痕迹和北京城市文化底蕴的关联关系，感悟经过岁月洗练的沧桑厚重，这里是人与自然和谐共存的心旷神怡。
北京.表象-时代绽放
将被广泛知晓绽放着北京时代梦幻奇迹，充满现代气息的广厦楼宇主体物象，根据感觉来源传递的表象信息，视觉扁平化重新思维，叠加、衔接、融合构成，以便于多元化实施加工商品为目的，符合潜在目标消费群体审美喜好，在头脑里留下的众多新时期代表的标志性符号关联关系，时代的创新，也见证了新中国成立以来的蒸蒸日上与中华民族的崛起。