"The Thematic Guide Series " activity is a cultural project launched by Goethe-Institut Chinain 2011. It is an important part of a large-scale theme exhibition "The Art of Enlightenment" organized by the three major museums in Germany: the Berlin National Museum, the Dresden national art collection, the Bavaria national painting collection in conjunction with the National Museum of China. The purpose is to visually interpret the exhibition content through activities, so that more people are willing to enter the museum and feel the "fun" side of the museum. As a supplement to the regular guided tour, the thematic guide series, combined with the exhibition part, will refine the theme and invite relevant experts and scholars to explain for the audience. Let the audience enjoy the customized guide of famous experts, but also get a more intuitive, interesting and personalized visit experience.
Maze as an element of design is mainly reflected in poster. If you can see the theme of the activity "理智与情感and Vernunft und Gefühle" is also integrated into the background map of the maze. The foreground is a bright yellow block, which is randomly put in each corner of the maze. It can be explained that when the audience is confused about watching the exhibition, the thematic guide can give all information points, which plays a guiding role.
迷宫作为设计的元素在海报中着重体现。如果定睛可以看到活动的主题“理智与情感，Vernunft und Gefühle“也融入到了迷宫的背景图中。前景是鲜艳的黄色块，随意设置在迷宫的个个角落，可以解释为当观众在观看展览迷茫的时候，专题导览可以给出个个信息点，起到指引和导向的作用。